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News » A Lion of a different color?


A Lion of a different color?


A Lion of a different color?
I support Tom Lewand.


Hey, there are four words you never thought you'd see in print from me.

It's true, though, when it comes to rumors that continue to spread about the Detroit Lions perhaps changing their traditional leaping Lion logo and color scheme.

If it proves true and the Lions update their look, I give newly appointed team president Lewand a lot of credit for attempting to turn the page and start a much different tradition -- one that includes winning some games. He remains mum on the subject, but the Lions are sending strong signals that "Leaping Leo" and their Honolulu blue and silver colors are about to be retired.

First, the Lions are conducting a clearance sale of their current inventory of jerseys. Second, the team announced Tuesday it agreed to a new 10-year deal with MainGate Inc., to be the exclusive retail and merchandising company for the organization.

The partnership with MainGate begins April 1. MainGate will operate all merchandise locations at Ford Field, including their pro shop, training camp and online sales.

Isn't it time for a fresh coat of paint?

If ever a team should change its logo and colors and make a clean break from the past, it makes complete sense to do it in the aftermath of an 0-16 season. It makes further sense for the Lions to introduce an updated look and color palette in April at the NFL draft.

Imagine the No. 1 draft pick -- either quarterback Matthew Stafford, left tackle Jason Smith or linebacker Aaron Curry -- putting on a new Lions uniform. The draft is the perfect time to unveil the new look. There's a new coach, a new front-office regime and a new face of the franchise with that No. 1 pick.

The argument the Lions shouldn't dare mess with tradition is ridiculous. What tradition? The tradition of one playoff win in 44 years of ownership under William Clay Ford Sr.? The tradition of never reaching the Super Bowl? The tradition of not having won an NFL title since 1957?

The Tigers, Red Wings and Pistons all have winning traditions and world championships in their not-too-distant past. The Lions can make no such claims.

It's high time for the Lions to let go of the tradition of losing -- and the colors that remind everyone of 0-16.

The logo should be a simple but modern-looking Lion, much more aggressive, but not cartoonish.

A darker shade of blue might be nice for a change -- Ford Motor Co. blue, anyone? -- but keep the silver pants so it's not an extreme uniform makeover.

And expect Lewand, a traditionalist, to perhaps incorporate the leaping Lion logo and Honolulu blue and silver color scheme into the team's alternate uniform. It could be their new "throwback" uniform to be worn exclusively in the traditional Thanksgiving Day game. That seems like an appropriate and respectful nod to the 75-year history of a franchise that has won four NFL championships.

I support Lewand on two conditions:

1. The new logo and color scheme had better look good.

2. If the team still struggles and kicks off the upcoming season with a long losing streak, perhaps the Lions should introduce a matching paper bag with pre-cut eyeholes for disgruntled fans to put on their heads. It definitely would have been a hot seller last year.

In all seriousness, it's a bold step for Lewand and the Lions, and one that deserves our support.

Do you support the rumored changes?

If so, what should the new logo look like and what color scheme should the Lions adopt?



Author:Fox Sports
Author's Website:http://www.foxsports.com
Added: March 13, 2009

Claude Harriott Name: Claude Harriott
#90
Position: DE
Age: 27
Experience: 1 years
College: Pittsburgh
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